He was born on October 18th, 1960 in General Pico, La Pampa. He began working with scant resources in his mother’s garage, He had only 24 buckles and some leather strips. After a few years he was able to expand his production and establish his own workshop and include some collaborators for artisanal weaving of the figures on the belts he designs. He selects the materials especially carefully to achieve the maximum quality for the final product. The excellence of his products allowed him to access such markets as the USA, Europe, Australia, South Africa and South America.